Marketing Awareness Mock Test in English Series 2, Marketing Online Test

The three layers of packaging are:

The objectives of price can be:

In the English auction system, there is one seller and many buyers. Many times the seller_____.

Customerisation means

Mark-up pricing is a pricing ________ while as Geographic pricing is a pricing ________ :

According to product life cycle theory, the profit is maximum in ________.

Who is called a Referral __________

SWOT Analysis refers to _________.

DSA in marketing means ___________.

SBU means:

Forecasting demand means:

Digital Marketing is similar to __________.

In banks ROA means __________.

In the context of globalisation BPO means ___________

The seven P’s of service marketing in the context of banking services represent:

Networking makes marketing _________.

For an economic organisation, MIS stands for ____________.

Diversification means _________.

Immediately prior to change in the measure Food inflation, which of the following indexes was being used for measuring it?

The functions of the distribution channel do not includes:

Home banking is an example of:

A direct marketing channel is also called ____ level channel:

Market research is required for ____________.

A distribution channel has several _______ points.

Low-price and high promotional spending is likely to succeed in _____markets.

Consumer information sources are _________.

Zero-Based Budgeting (ZBB) means _________.

Though “Pizza huts” are located in posh, air-conditioned premises, they continue call themselves as “Pizza huts”. This is to take advantage of _______

When colour TVs were introduced in India for the first time, the manufacturers priced them very high. After the initial enthusiasm waned, they reduced the price .This type of pricing is called________.

The advantages of telephone-interview are _____________.